The Mission of Ayam Brand™
Modern life sometimes makes it difficult for families to get food that is nutritious, tasty, practical, and most importantly, imaginative at the same time.
However, Ayam Brand™ can make a difference in your life! We help make your meal more memorable, very satisfying and easy of course. We bring you ideas and products that will make your meal a success, and at the same time, allow you to get delicious and new dishes that will whet your family's appetite!
Our commitment is to offer you superior quality healthy & natural products. This is because we really appreciate the faith and trust that has been placed by millions of families in Asia on the Ayam Brand™ since 1892.
Ayam Brand™, it's a matter of taste!
The Vision of Ayam Brand™
Quality and natural food
Ayam Brand™ only relies on quality ingredients that are prepared naturally.
Ayam Brand™ without preservatives, without adding MSG and without trans fat.
Ayam Brand™ also makes every effort not to add Food Additives (BTP) if not needed.
No waste
Together with the "environment logic" Ayam Brand™ believes that all parts of the product can be used in the production process to minimize waste.
Ayam Brand™ is also involved in a long-term program to reduce waste and carbon footprint in the production process.
Value of Ayam Brand™
Denis Feres Group is the licensee for Ayam Brand™. The group traces its roots back to 1862, when it was one of the most successful family-owned companies in the Far East, thanks to the Denis family's entrepreneurship and business ethics.
Ayam Brand™ has been recognized in Asia for quality household food products - especially fish products, thanks to its continued commitment to a company credo that still holds up today, after more than 100 years in business:
- Quality
- Activity
- Price stability
- Affordability
- Supply continuity
- Visibility
- Adaptability
- Honesty
- Respect community
Ayam Brand™ values relationships with suppliers, distributors, employees and all business partners. We are dedicated to listening to and responding to the expectations of our customers in every generation and every Country.
